Concept Brands is the leading wholesale Lingerie Suppliers in Australia. With some of the world’s best intimate apparel brands, we mark our presence as a renowned Bra Distributor in Australia. From the most stylish and alluring to fabulously feminine, practical and playful, we are dedicated to bringing the best the international stage to our network of retailer’s doors. Below are the Top Lingerie & Lifestyle Brands we Offer: âž” Marlies Dekkers âž” Oh! Zuza âž” Miraclesuit and Naomi & Nicole âž” Wonderbra âž” Naturana âž” Parfait âž” Exquisite Form âž” Leading Lady âž” Belmanetti âž” MiracleSuit Swimwear âž” Sans Complexe Lingerie âž” Sweet Dreams
Concept Brands has a network of over 200+ boutique customers across Australia & New Zealand comprised of brick and mortar, omni-channel and online stores.
WHO WE ARE
Concept Brands is a specialty distributor of premier lingerie, swimwear and loungewear brands from across the globe. From the most stylish and alluring designs to practical everyday favourites, we’re dedicated to bringing the best of the international stage to our many retailers’ doors. With dedicated group silos in sales, marketing, logistics and warehousing, Concept Brands is at the vanguard of developing brands across Australia and New Zealand.
WHAT WE DO
We have a proven track record for establishing a strong presence and return on investment in Australia for a range of brands across different price points and target demographics. An international network of boutique retailers and multiples, department store alliances, and a strong reputation with local retailers all enable us to deliver immediate impact for brands looking to develop into new markets, making the turnaround between market entry and financial return quick and easy. We provide an individual focus for every brand that we work with, ensuring that its distinct features are conveyed to the right customers and that the brand is publically represented in a manner in keeping with its existing reputation.
Concept Brands Parfait Enora 2
• Welcomed Miraclesuit Swimwear, Sans Complexe, Leading Lady, Belmanetti and Sweet Dreams into our growing portfolio of brands
• Showroom opened in Melbourne to complement our online B2B store
• Became exclusive distributors for Wonderbra and Shock Absorber, through a partnership with Hanes Europe
• Launched Wonderbra, Exquisite Form, Naomi & Nicole, and Naturana into high-end department stores in New Zealand
• Launched Miraclesuit Swimwear into an online Australian department store, plus a chain of swimwear stores in Victoria
• Partnered with Australia’s largest retail network chain to dropship all brands in our portfolio across the country
• Partnered with Asia’s largest high-end fashion channel
Concept Brands has established strong relationships with Australia’s leading department stores, securing lucrative department store partnerships for our brands since 2009.